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On 17 September 2010, The Voice of Holland began to air on RTL 4 with Angela Groothuizen, Roel van Velzen, Nick & Simon, and Jeroen van der Boom as the mentor-judges (dubbed as 'coaches') of the show. It would also be the first talent show in which social media was actively involved. The rotating chairs concept was invented by Roel van Velzen. He wanted the show's image to be about the focus on singing quality alone, so the coaches must be top artists in the music industry. De Mol then came up with the idea of Blind Audition. Erland Galjaard, a Dutch program director, asked John de Mol about whether he could come up with a format that went a step further than The X Factor. Talpa's John de Mol Jr., creator of Big Brother, first created The Voice concept with Dutch singer Roel van Velzen. Other channels on YouTube such as Best of The Voice and Best of The Voice Kids also feature compilations of the performances. The Voice Global channel currently has over 10 million subscribers. The channels upload compilation videos of performances from The Voice all around the world. The franchise maintains official YouTube channels called The Voice Global and La Voz Global (as the Spanish version). Some programs still stick to the original format of the show while most of them are produced with twists of the format added. Up till now, seven different versions of The Voice have been produced by countries/regions all around the world. Originated in the Netherlands, many other countries adapted the format and began airing their own versions starting in 2010. Up until 2020, the franchise was owned by Talpa Network. It has become a rival to the Idols franchise, The Four, Rising Star and The X Factor.

It is based on the reality singing competition The Voice of Holland, which was originally created by Dutch producer John de Mol and Dutch singer Roel van Velzen. The Voice is an international reality television singing competition franchise.

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